A Diversity Journey

A Diversity Journey


Creativity HivePosted by Amela Koluder Mon, April 02, 2018 19:43:31

Financial Time reporter John Gapper, wrote an article about Norway’s innovation ability, in October 2016: “The trouble is that Norway is too comfortable. It takes crisis to get most people to change their way radically. Now, Norway has more official think-tanks and innovation incubators than entrepreneurship and disruption. Norway is consensus-driven society that feels comfortable with reform that has been carefully discussed and agreed. Norwegians like the idea of creativity, but fear disruption.”

He has point or two. But is innovation about always disrupting? I do not think so. Innovation is about creating value. I believe that it is enough to be future-proof!

In general, the term "future-proof" refers to the ability of something to continue to be of value into the distant future. Very few things are truly future proof. But, it should not stop us from trying.

I have learned that having enough resources is a competitive advantage both in life and business. But I have also experienced that having too much resources available, reduces your competitiveness. Comfort leads to complacency and complacency is the cause of stagnation!

The real choice is between staying in comfort dams of complacency and stagnation or keep swimming in capricious river of continuous, fresh challenges!

If you choose comfort, I envy you. Sometimes, I wish I could. But I cannot. Because, I fear stagnation. I fear loss of competitiveness. Most of all, I fear losing opportunities to improve, to learn, to create.


Whenever you feel too comfortable, you should create discomfort – “put a small stone in your shoe” – as Bosnian proverb recommends.

Create a challenge and solve it. And when doing so, focus on simplifying and acting, instead of overthinking. Small deeds done are better than great deeds planned!

Four steps to simplify and act:

1. Define a challenge.
I want to move abroad, but I speak only one language!

2. Understand the problem.
It will take much more time and effort to establish abroad, if I don’t speak the language.

3. Think of possible solutions.
A. I can learn the language before I go.
B. I can find a job where I can speak language I know.
C. I can go abroad and focus on learning the language for a year.

4. Act, test and repeat.
Get information available on internet. Apply for language course or job. Visit the country and explore further.

Being future-proof means being ready for whatever might come by stimulating flexibility and adaptability, fortifying and diversifying your competence.

Being future-proof means embracing discomfort as blessing. Spending time with those who inspire you by challenging you, and make you develop.

Being future-proof means indulging passionately in creating value while sharing your knowledge and experience. It makes you learn. It makes you grow.

… and we don’t have to disrupt!

OSLO/Amela Koluder